Deliveroo recrute un(e)

Restaurant Marketing Manager

CDI • France

Cette offre est lié au département Local marketing team

Mots clés:
Marketing

As the Restaurant Marketing Manager in France, you will be responsible for step-changing our Restaurant Marketing approach in order to deliver best-in-class co-branded campaign & promotional strategies to drive growth to our restaurant partners across France, while delivering against our strategic & business goals. 

You will work closely with the Commercial team (key accounts, city managers)  as well as central teams and the rest of the marketing team(e)This role reports directly to the Head of National Marketing Activations. 

 

What you'll be doing: 

  • Grow brilliant partnerships with restaurant brands and build Joint marketing business plans : work closely with our commercial teams to grow relationships with some of our key restaurant partners, driving collaborative win/win activity and building joint annual marketing plans(e)This will include launching national brands onto our platform, as well as strengthening existing partnerships, including providing marketing inputs into key new contracts and contract renegotiations(e)This also includes involvement in managing promotional campaigns, restaurant specific activity, site-specific targeted support, in order to recruit, grow & retain our partners on the platform. 
  • Develop & manage the overall Restaurant marketing plan, identifying the role of key partners and local partners, and how and when they feature as part of the overall FR Marketing Plan, ensuring we deliver against our strategic goals & our partners needs. 
  • Ensure best-in-class campaign execution (both digital channels & physical activations such as window branding), working hand-in-hand with other marketing teams (CRM, hyperlocal, creative, promotions) 
  • Become the expert in the field of our restaurants and continuously identify new opportunities that have a positive effect on our results(e)Work with product leads and channel leads (for example CRM) to find out which functionalities we should make available for our restaurants in order to improve the efficiencies of our marketing campaigns. 
  • Grow our new businesses collaborating with the team in charge of FMCG partnerships, to build strong innovative promotional campaigns which generate direct revenue for our business(e)Collaborate with the central team and look out for new functionalities that are being developed to enrich our media proposal to brands. 
  • Track & report on campaign performance using a data-driven approach, step-change our analysis framework in order to improve our promotions framework & our recommendations to partners. 
  • Manage & develop a team of 2 Marketing associates & 1 Intern



What you'll need:

4-5+ years experience in B2C or B2B marketing, trade marketing, or category management(e)Experience in account and/or project management is a plus. 

A self-starter attitude that’s comfortable with constant change

Significant commercial awareness and the ability to quickly differentiate most impactful tasks/projects

Experience collaborating cross-functionally and building consensus among multiple stakeholders in an entrepreneurial, high-expectation environment.

Proven ability to think strategically with an understanding of long-term business vision balanced with short-term realism

A creative problem solver who can think things through analytically

Proven track record in making things happen - delivering results quickly and efficiently

A proactive can-do attitude, full of great ideas and able to get stuff done autonomously

High affinity for the food sector 

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