Search Engine Advertising Associate

Search Engine Advertising Associate

We heard you might be looking for a new opportunity! sunday might be the perfect stop for you(e)Just in case you haven't heard, sunday is an exciting and thriving FinTech (or FunTech) startup that's changing the way payments are made in restaurants across the world(e)We are saving millions of people minutes at the end of their meal with the simple scan of a tiny 4x4cm QR code(e)The coolest thing is we are growing quickly and possibly have the perfect position for you.

? Mission

As part of the Global Growth team, as a Search Engine Advertising Specialist, you will manage paid search channels as a top priority and also work on testing new channels (including LinkedIn Ads and Native Advertising) in order to to feed inbound sales with as many qualified leads as possible. 

This implies analyzing our current Paid Search state and designing a best-in-class paid search playbook that you’ll be scaling to all the countries we operate in (currently France, UK, Spain, US & Canada) and 6 new countries to come in 2022(e)
On top of paid search campaigns, you’ll also have the opportunity to test and launch new acquisition channels including LindedIn Ads and Programmatic Display. 

You will be part of the global online advertising team that manage a 6 figures ad monthly budget on all online paid channels (SEA, Social Media Ads, Display, Affiliates & Native) for all countries, already composed of a 2 paid acquisition specialists and an intern, and you will report to our inbound acquisition lead. 

? Tasks 

Your day-to-day tasks will consist of:

• Assessing our current paid search campaigns state and recommending strategic and tactical optimizations in order to 10x our ROAS. 
• Setting up & operating ad search campaigns (Brand, Non-Brand, Display, YouTube): keyword research and planning, ad creatives coordination, audiences definition, bidding monitoring, day-to-day optimisations.
• Analyzing performance: you will identify global insights - main wins, drops & opportunities - through regular performance analyses and clear dashboards & take actions from them
• Being fully involved in all the Team’s innovation (New Channels to be tested, Landing Pages, Data-driven Experiments, latest Google Ads releases, inventive structure and bidding strategies…). 

? Requirements

• Hard skills
• Mastery of Google Ads -- You have 3+ years of experience in digital marketing with at least 2 years fully dedicated to SEA - in an agency, a consulting firm or an advertiser(e)Bonus point if you are aware of the latest Google Ads automation innovations. 
• Deep understanding of keyword research and planning process - You know how to search for keywords that perform and you’ve already designed a future-proof Google Ads structure(e)Bonus point if you’ve already worked with Atarget="_blank" rel="nofollow" href and Google Ads Keyword Planner. 
• Analytics & performance oriented -- You are able to build dashboards to easily follow & report on the performance of your campaigns(e)Bonus points if you've already used Funnel, Google BigQuery & Google Data Studio.
• Native English speaker -- You are used to working in an international environment using English as working language
• Soft skills
• Hacker mindset -- You’re passionate, hands-on & autonomous(e)You take initiatives to get the job done, no matter how hard or technical the problem seems.
• Rigorous & focused -- You’re pragmatic, efficient and precise which allows you to iterate and find solutions quickly.
• Team player -- You have good communication skills and the ability to translate unclear ideas into tangible actions and measurable objectives.
• Work ethic -- You're willing to work in a highly demanding and results-oriented team environment.
  
  

?️ Benefits

• Competitive salary -- You don't hire the best with pure willpower.
• Full flexibility -- Full remote, partial remote or 100% in office: as you prefer.
• 100% health coverage -- Because we care about your well-being.
• Equal parental leave policy -- Why should it be otherwise?
• A lot of responsibilities and opportunities to grow (also internationally)
  
  

? Recruitment Process

1. Resume screening -- We check if your profile fits the needs.
2. Chit-chat -- 30 min call to assess your level of motivation and get to know each other.
3. Case study homework -- We send you some homework, to-do in max 5 days (96 hours).
4. Case study presentation -- 1 hour call to let you present your work.
5. Values interview -- 1 hour meeting with a few people from other departments.
6. Reference Check -- 20 minute call with somebody you previously worked with.
7. Offer -- You're a star, we want you!

Thanks a lot, looking forward to getting to know you!