Brand Journalist

Role: Brand Journalist

Location:  Paris

 

ROLE MISSION

Working in partnership with our client, Brand Journalist  will combine deep understanding of the trends and concerns inherent to the Foods industry with a varied skillset that will include; copywriting, investigative research, script writing, conceptual thinking and content project planning.  

 

The role will primarily involve writing content for digital/ web as well as POS, Pack and PR: you’ll help brands fit their tone of voice to this landscape and advise on content that’ll powerfully connect with consumers(e)To do this you’ll need to be an expert storyteller, able to find interesting and engaging ways of dramatizing subject matters, extremely brand savvy and comfortable writing with SEO in mind.  

THIS ROLE IS RIGHT FOR YOU IF...

We are currently looking to hire a copywriter with 3+ years experience in writing in both UK_English and French, the successful candidate will be based onsite at Danone.  

 

ABOUT THE TEAM YOU WILL BE JOINING

 

You will have direct relationships with clients and work autonomously within their team, however the role requires you to still be a representative of OLIVER and the client onsite team business. 

 

WHAT YOU WILL BE DOING IN YOUR ROLE

• Brand guardianship 
• Presenting your work internally and to clients and manage workloads within agreed timings(e)
• Proactive and solutions-focused – this is a must!  
• Write, research and conceptualise creative, innovative content that brings readership and encourages sharing 
• Write short and long form articles 
• Write and support creative concepts with the Design lead and Motion designer. 
• Repurpose existing content for different uses 
• Master a variety of brand voices
• Work closely with clients to create strong concepts from initial briefing through to execution
• Set tone and drive creativity, working closely with the Conceptual Design Team Lead and Motion graphics designer to ensure creative excellence 
• Maintain a high awareness of relevant trending topics and news to identify content opportunities 
• Be responsible for working with internal teams to gather input and validate the content 
• Ensure consistency and quality across all written content 
• Present and articulate concepts to clients

 

WHAT SKILLS WILL HELP YOU BE SUCCESSFUL

• Strong experience writing for digital(e)Must be comfortable creating content with SEO in mind 
• Strong experience writing for POS, Pack and PR. 
• A background in media or journalism environment 
• A thorough understanding of the language and needs inherent to writing for food brands 
• Thorough understanding of social media channels 
• Experience of publishing through social media channels and content management systems 
• A powerful grasp of how content can play out across multiple mediums 
• Able to use data and insight to inform creative 
• A flair for words 
• The ability to think conceptually when needed(e)Experience working as part of a traditional creative team (designer and copywriter) would be helpful 
• Demonstrated ability to combine and translate complex material from different sources and contexts into stories and content that engage and resonate with target audiences 
• Confident presenting and communicating clearly to other team members and clients

 

ABOUT OUR COMPANY

Many companies talk about having a unique and thriving business model, but the Inside Ideas Group truly does(e)This means that we have been named in the top 500 of the Financial Times fastest-growing companies in Europe 2018!

What IIG does is provide clients with dedicated, on-site agencies that are built from the ground up(e)These agencies live and work right at the very heart of our client’s organisation(e)Delivering precisely the skills and capacity they require, complemented by brand talent from our whole business on everything from planning to execution

This business model creates a truly entrepreneurial, fast paced, challenging and rewarding environment to work in!

 

OUR VALUES

We are a company built on our values; we have given you a brief overview below but would love to tell you more.

 

Be Ambitious – to succeed

Be Imaginative - to push the boundaries of what's possible

Be Inspirational - to do groundbreaking work

Be always learning and listening - to understand

Be Results-focused - to exceed expectations

 

As an employer, we are committed to ensuring representation of people from all backgrounds regardless of their gender identity or expression, sexual orientation, race, religion, ethnicity, age, neurodiversity, disability status, or any other aspect which makes them unique(e)We welcome applicants from all backgrounds to apply and would encourage you to let us know if there are steps, we can take to ensure that your recruitment process enables you to present yourself in a way that makes you comfortable.

talent@oliver.agency